2011 Geneva Motor Show Preview: Rolls-Royce 102EX previews the electric Phantom
By Andrew, 20 Feb, 2011. 0 Comments
Rolls-Royce 102EX
It was not a secret anymore that Rolls-Royce is working on a electric version of the Phantom flagship sedan, but today the British manufacturer officially confirmed the new car. Dubbed 102EX, the new vehicle will be unveiled on March 1 at the 2011 Geneva Motor Show, and promises to be the company’s intention to carefully test the opinions and reactions to alternative drive-train options of a range of stakeholders including owners, enthusiasts, members of the public and the media.
“We have engineered the world’s first battery electric vehicle for the ultra-luxury segment,” said CEO Torsten Müller-Ötvös, speaking from the company’s headquarters in Goodwood. “With this vehicle, we begin an exploration into alternative drive-trains, seeking clarity on which alternative technologies may be suitable to drive Rolls-Royce motor cars of the future.”
“I must be convinced that any alternative drive-train we choose for the future delivers an authentic Rolls-Royce experience,” added Müller-Ötvös. “It must be a technology that is right for our customers, our brand and which sets us on a sound footing for a sustainable future.”
Latest Auto Shows
