2012 Detroit Auto Show: Lincoln MKZ Concept is ready to reinvent the brand
By Andrew, 10 Jan, 2012. 0 Comments
Lincoln had a clear task for the 2012 Detroit Auto Show: to unveil a new MKZ Concept and make a buzz with its new design language. Looking at the photos, we must admit that the American manufacturer did an impressive job and the new MKZ Concept will definitely outperform the competition. The new MKZ Concept hints at the production model that will arrive at the dealerships later this year. The design shows a new interpretation of the split-wing grille, introduced on the 1938 Lincoln-Zephyr. The concept also features a panoramic glass roof spans uninterrupted from the windshield to the top of the backlight.
The rear of the car comes with an extremely thin and distinctive full-width taillamp graphic, while the exhaust tips are cleanly integrated in the rear fascia. The interior looks warm and inviting and comes with innovative features such as push-button transmission gear selection, an open, tiered center console and liquid crystal instrumentation. The hearth of the interior is a 10.1-inch Thin Film Transistor (TFT) LCD positioned ahead of the driver that operates with the latest version of MyLincoln Tou
ch. Lincoln didn’t give us any details regarding the engine but says that the sedan is capable of utilizing multiple powertrain options in front-wheel-drive and all-wheel-drive configurations. Just like the MKS and MKT with EcoBoost, the new Lincoln MKZ Concept features Lincoln Drive Control and the sophisticated Continuously Controlled Damping (CCD) adjustable suspension.“With the Lincoln MKZ Concept, we are not introducing a new car. We are essentially introducing a new brand,” said Derrick Kuzak, Ford Motor Company group vice president for Global Product Development. “The MKZ Concept is the next step in the reinvention of Lincoln, something we’ve been quietly but aggressively pursuing.”












