Aston Martin opens its largest flagship showroom in Shanghai, China
By Jonathan, 16 Jan, 2012. 0 Comments
Aston Martin Shanghai Showroom
Aston Martin has opened the doors of its largest flagship showroom, which is located in the Pudong district of Shanghai, China, as part of its bold expansion. The showroom has space for a maximum of 18 new Astion Martins. It is also offering a truly unique and extensive luxury experience with its lounge, café, fully equipped service centre, Aston Martin merchandise display and sales area, Bang & Olufsen audio/visual displays and Jaeger-LeCoultre time-pieces. The new showroom is part of the existing Aston Martin dealer group, which is managed and owned by Mr Zheng Ting. It is the third dealership for Mr Zheng and the seventh for Aston Martin in China.
Asia Pacific Regional Director Dr Matthew Bennett commented that they are "excited" with the automaker's ongoing performance and development in China. He added that the new dealership sets the benchmark for premium vehicle showrooms all over Asia as well as for the experience every visitor should expect. Bennett stated that their business in China is anticipated to "continue growing strongly" considering their existing network of experienced Aston Martin dealerships in China, a range of "exciting" product developments to be announced this year, and further future growth earmarked across the coming year.
Aston Martin Shanghai has an astonishing showcase of the automaker's product range, carefully displayed as pieces of sculpture presented in a gallery-style space -- a world apart from traditional showrooms. What we could expect are the One-77 supercar to the powerful Vantage lineup, and the new Virage to the exquisite DB9, DBS, four-door Rapide, and soon-to-be-joined by the elegant but high-performing V12 Zagato, which was recently confirmed to enter strictly limited production.
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