2011 Bmw Z4 Design Pure Impulse Package: official details, photos and specs

Article by Christian Andrei, on August 30, 2010

Bmw announced that starting September 2010, a new equipment package called Design Pure Impulse will be available for the Bmw Z4.

According to the Bavarian manufacturer, the new package will include an exclusive combination of colours and materials featured on interior elements.

The new Design Pure Impulse will be more visible at the interior, where it will accentuate the roadster's premium elegance with new interior colours and materials.

Some of the materials will include black Alcantara / Nappa leather sports seats Circuit with yellow colour accents, a black Alcantara surface decor with a yellow contrast seam on the front seat passenger side as well as high-grade BMW Individual interior trim strips in a black piano lacquer finish.

The design will be completed by an anthracite BMW Individual roof lining, yellow Alcantara inserts in the door linings, the lower section of the instrument panel also in yellow as well as structural fabric car mats.

And this is not all, as the arm rests on the centre console and in the doors are covered with high-quality black Nappa leather while the body colour plain Atacama Yellow will be available exclusively for the Design Pure Impulse equipment package.

As an option, the manufacturer will also offer Alpine White, plain Black, Space Grey metallic, Titanium Silver or Sapphire Black metallic.

Press Release

Sporting aesthetics at its best: Design Pure Impulse equipment package for the BMW Z4

With its classic roadster proportions, the BMW Z4 is in equal measure the embodiment of sporty driving pleasure and premium elegance. The Design Pure Impulse equipment package available as from September 2010 offers the perfect opportunity to emphasise the two-seater's sporting aesthetics in a particularly intensive way. It comprises an exclusive combination of colours and materials featured on interior elements, specifically emphasising the vehicle's dynamic character. The Design Pure Impulse equipment package can also be combined with a new, likewise exclusive body paint colour.

The most significant feature of the Design Pure Impulse equipment package is the choice of precisely matching interior colours and materials. Like the equipment package Design Pure White, which accentuates the roadster's premium elegance and was already presented at the launch of the BMW Z4, the package's configuration is based on the recommendations of the BMW design team.

Exclusive components of the Design Pure Impulse equipment package are the black Alcantara / Nappa leather sports seats Circuit with yellow colour accents, a black Alcantara surface décor with a yellow contrast seam on the front seat passenger side as well as high-grade BMW Individual interior trim strips in a black piano lacquer finish.

The sporting ambience is complemented by an anthracite BMW Individual roof lining, yellow Alcantara inserts in the door linings, the lower section of the instrument panel also in yellow as well as structural fabric car mats. The arm rests on the centre console and in the doors are covered with high-quality black Nappa leather. The body colour plain Atacama Yellow is available exclusively for the Design Pure Impulse equipment package. Alternatively, there is an option of Alpine White, plain Black, Space Grey metallic, Titanium Silver or Sapphire Black metallic.

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