2011 Chevrolet Cruze gets five-star crash test ratings from NHTSA

Article by Christian Andrei, on December 27, 2010

The National Highway Traffic Safety Administration (NHTSA) has awarded a five-start overall safety score to the Chevrolet Cruze, one of the first vehicles in its class to be tested under the revised New Car Assessment Program (NCAP) for the 2011 model year.

The car received five stars in each of the individual crash impact conditions, leading to its overall safety rating of five stars, the maximum number of points in the program.

Jeff Boyer, General Motors’ executive director of vehicle safety, said that Cruze has achieved five-star crash safety scores “everywhere it is rated in the world,” adding that this is the direct result of its global engineering team’s focused effort.

He also said that these safety ratings reflect the confidence they have in Cruze’s state-of-the-art safety technologies and overall crashworthiness. Furthermore, the new Cruze has also gotten the IIHS Top Safety Pick, after it scored Good in front, side, rear and rollover crash protection tests conducted by the Insurance Institute for Highway Safety (IIHS).

IHS President Adrian Lund said that the new Cruze was engineered from the ground up to meet the highest standards in safety performance. With a Top Safety Pick award, buyers of the Cruze will know they’re getting state-of-the-art protection in the most common types of crashes.

It was during the 2009 L.A. Auto Show that Chevrolet launched the U.S. production version of its compact sedan: the 2011 Chevrolet Cruze. It is a vehicle that has been improved specifically for America with a number of segment-leading features as well as details that defy any preconceived ideas of what a North American compact car should be.

The Cruze is equipped with the 1.4-liter Ecotec I-4 turbo engine and a variable timing that results in a highway fuel economy of 40 mpg. It is clear that with the Cruze, Chevrolet is affirming its commitment to creating fuel efficient cars that use four-cylinder small-displacement engines.

GM Vice President, Chevrolet Global brand, Brent Dewar shared that the Cruze has been a hit in the Asian and European market and it is entering America to change the status quo. In addition to the Chevrolet Volt electric vehicle, Dewar added, the Cruze is the latest example of the company creating products that are gas friendly and even gas free.

By using the design and engineering talents of Chevrolet in Europe, Asia, and North America, the Cruze will bring with it a progressive design that is matched with excellent levels of quality, quietness, and even attention to detail. These include having precise tolerances between its body panels and using premium materials in the interior.

According to Margaret Brooks, Chevrolet product marketing manager, the roominess, quietness and features that one would expect from larger cars are in fact in the Cruze. This car is indeed going to change the compact segment as the Cruze has a spacious interior and offers more cargo room compared to the Toyota Corolla and Honda Civic, Brooks continued. It is expected that sales of the Chevrolet Cruze to the U.S. market will start by the third quarter of 2010.

However, as it has managed to record more than 4 million miles in terms of durability and quality testing, the Cruze is one of the most tested GM product before being launched to the U.S. Both the Canadian and U.S. variants of the Cruze will be manufactured at its facility in Lordstown, Ohio, where the company has invested $350 million for their production.

Press Release

2011 CHEVROLET CRUZE ACHIEVES 5-STAR OVERALL SAFETY SCORE

The 2011 Chevrolet Cruze earned five-star crash test ratings from the National Highway Traffic Safety Administration (NHTSA), further building on the vehicle’s safety record in markets around the world.

The Cruze was tested under NHTSA’s revised New Car Assessment Program (NCAP) implemented this fall for the 2011 model year. The rating is based on more rigorous frontal and side crash tests in addition to rollover resistance testing. Under the new system, the three test conditions are combined mathematically into an “Overall Vehicle Score.”

The Cruze is the first vehicle tested under the new rating system to achieve five stars in each of the individual crash impact conditions, leading to an overall vehicle score of five stars – the highest rating possible.

“Cruze has achieved five-star crash safety scores everywhere it is rated in the world. This is the direct result of our global engineering team’s focused effort,” said Jeff Boyer, General Motors’ executive director of vehicle safety. “These safety ratings reflect the confidence we have in Cruze’s state-of-the-art safety technologies and overall crashworthiness.”

The 2011 Cruze offers more standard safety features than any vehicle in its class and represents Chevrolet’s commitment to continuous safety – before, during and after a crash. Standard features include StabiliTrak electronic stability control, Panic Brake Assist and Enhanced Smart Pedal / Brake Override. The Cruze is the first car in its class with 10 standard air bags, including front knee air bags – a segment first. OnStar’s safety and security package is standard.

“Cruze is winning over consumers with its design, amenities, fuel economy and strong value for the money,” said Chris Perry, vice president of Chevrolet Marketing. “The five-star overall vehicle safety score provides another great reason for small car buyers to consider Cruze.”

The Cruze also received the highest-possible ratings of “Good” in front, side, rear and rollover crash protection tests by the Insurance Institute for Highway Safety, which recognized Cruze as a 2011 Top Safety Pick.

About Chevrolet
Founded in Detroit in 1911, Chevrolet celebrates its centennial in 2011 as a global automotive brand with annual sales of about 3.5 million vehicles in more than 130 countries. In the U.S., the Chevrolet portfolio includes: iconic performance cars, such as Corvette and Camaro; dependable, long lasting pickups and SUVs, such as Silverado and Suburban; and award-winning passenger cars and crossovers, such as Malibu, Equinox and Traverse. Chevrolet also offers "gas-friendly" solutions, such as Chevrolet Cruze Eco with an EPA-estimated 42 miles per gallon highway, and the Chevrolet Volt offering 35 miles of electric driving and an additional 344 miles of extended gasoline range, according to EPA estimates. Most new Chevrolet models offer OnStar safety, security, and convenience technologies including OnStar Hands-Free Calling, Automatic Crash Response, and Stolen Vehicle Slowdown. More information regarding Chevrolet models, fuel solutions, and OnStar availability can be found at www.chevrolet.com.

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