2011 Toyota Zelas introduced in China

Article by Christian Andrei, on January 2, 2011

To attract younger buyers, Toyota will introduce several models from the Scion range to the Chinese market. Toyota came to a realization that its lineup in China had too many large sedans and SUVs but it didn’t have enough small cars. Toyota has recently launched the Scion tC, which was rebadged Zelas for the markets in china and a few Middle East countries.

The model is powered by the same 2.5-liter 180 hp four cylinder engine. Pricing details have not been revealed yet but it’s likely to be priced lower than $25,000 (around CNY170,000). The car has the appearance of a 90s coupe, with its short stance and rakish front end.

It features 17-inch five spoke alloy wheels, with an optional bodykit offered for those who prefer a more aftermarket feel.

It is equipped with gadgets including standard Bluetooth, an eight-speaker stereo, paddles for the automatic, retractable mirrors, push-button start and parking sensors – clearly aimed to appeal to the younger generation.

Safety features are expected to be the same as those of the tC Coupe this model is based on, including ABS, VSC, traction control, EBD and BA. Standard equipment includes active front-headrests and eight airbags as well as both driver and front-passenger knee airbags.

The vehicle has a button that enables the driver to turn off the VSC and/or the TRAC features. Added safety features include a tire pressure monitoring system and newly adopted active front headrests.

Topics: toyota, sedan, china

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