Chrysler has released the pricing details for its new Chrysler 300C model that will be available in the United Kingdom by mid-June, starting from £35,995 for the Limited version rising to £39,995 for the Executive version. The new Chrysler 300C is much more expensive than its predecessor that was discontinued in 2010 and was priced at under £30,000.
However, Chrysler's UK brand director Nigel Land said that the new Chrysler 300C is still less expensive than other vehicles competing in the E segment, considering the value of the equipment fitted in the car. Land said that the new Chrysler 300C, whether Limited or Executive versions, features many equipment as standard.
The equipment includes keyless entry, automatic headlights and daytime running lights. The Chrysler 300C also features a SmartBeam system that adapts the headlights and the DRL to the light of the surrounding environment. Other features include automatic windscreen wipers and automatic temperature control.
The Chrysler 300C also features a door mirror at the driver side that darkens automatically to reduce glare. The Chrysler 300C’s side mirrors also lower automatically when the driver engages the reverse gear, giving him a better view of the surroundings.
Standard for the Executive trim is a full-length dual pane panoramic sun roof. It also features a fuel flap that opens at one button push; and a fuel filler pipe that opens when the pump nozzle is inserted and closes when refuelling is completed. This automated fuel flap helps protect against theft, vandalism, fuel spills and incorrect fuelling.
The Chrysler 300C is also fitted with the state-of-the-art Uconnect multi-media infotainment system. Available only in Limited and Executive versions, the new Chrysler 300C is powered by a 3.0-litre V6 turbo diesel engine enhanced by Fiat Group Automobiles' MultiJet 2 technology. According to Land, Chrysler's 3.6-litre Pentastar petrol engine is also available for the Chrysler 300C, but it downplayed its potential for significant sales in a segment where diesel-powered cars dominate.