2012 Ford Focus Electric to achieve 100 MPGe fuel efficiency rating

Article by Christian Andrei, on December 14, 2011

It was revealed today that the 2012 Ford Focus Electric will achieve more than a 100 miles per gallon equivalent (MPGe) fuel efficiency rating. Moreover, Ford also announced that the new Focus Electric is the first car of its kind to feature faster charging, which will halve Nissan Leaf’s time to fully recharge the battery. Ford says that the Focus Electric will offer faster charging with 240-volt outlets, which can be installed in customer homes.

Using these outlets, the Focus Electric will be recharged in just more than three hours using a 240-volt charging station, about half the charging time of the 2012 Nissan Leaf. In the official press release, Ford says that the Focus Electric will be able to travel 80 miles for a $2.10 cost.

For those who don’t know, a gasoline-powered vehicle that gets 30 mpg would cost $8.80, based on a per gallon cost of $3.30. Moreover, the Focus Electric features a unique "set it and forget it" value charging feature, powered by Microsoft and designed to help owners in the U.S. charge their cars when the utility rates are lower.

“The Focus Electric is a shining example of the leading fuel economy Ford is offering for each new vehicle,” said Derrick Kuzak, group vice president, Global Product Development. “Whether people want a hybrid, plug-in hybrid or full battery-electric vehicle, we have a family of vehicles for them to consider, providing a range of options to best meet their needs and support their driving habits and lifestyles.”

Ford’s Focus models are known to be fuel-powered, in addition to being athletic and agile. These qualities, when combined with the braking feel, handling, and steering, of the Focus Electric, make it a driver’s car that shows dynamism in addition to displaying reliable operation and excellent energy efficiency, it offers as well real driving enjoyment.

With its all-electric powertrain and coupled with the single-speed transmission, responsiveness is immediate and once the driver presses on the accelerator, one gets to feel the smooth acceleration going all the way to a maximum speed of 136 kph (84 mph). Since there is no diesel or gasoline engine used, plus the fact that aerodynamics is excellent, experience inside the car is both comfortable and quiet.

Sherif Marakby, who is Ford's electrification programs and engineering director, shared that when compared to other EVs available on the market, the Focus Electric continues to have the quality one would expect from a traditional car but with all of its dynamics. While it has the same premium features and parts of a gas-powered version, Marakby added, it remains to offer unique efficiency with a one-of-a-kind exciting driving experience. Inside the Focus Electric is a battery pack composed of lithium ion.

This gives owners the chance to recharge it at their homes in two ways. The first is a convenience cord for a 120-volt outlet which is part of the vehicle. The second, sold separately, is a 240-volt charge station that can be mounted on the wall. As a Ford model, the Focus Electric is equipped with a number of security and safety features as standard.

Examples of this include the electronic traction control and the six airbags. For the North American market, it will come fitted with the MyKey and the SYNC hands-free telephone connectivity. In addition to the no emission power unit, the cabin makes use of various materials that are eco-friendly like recycled fabrics and bio-foam for the seat cushions.

Still on the North American market, customers will be get to experience the one-of-a-kind implementation of the driver connect technology known as MyFord Touch. Other features on the interior are the voice-activated Navigation System, Sirius Satellite Radio with Travel Link, AM/FM/CD/MP3 Sony Audio with music going out through nine speakers, HD Radio, and the push button start. The inside also shows the 60-40 split of the bench seat in the rear. On the exterior, one can see the 17-inch 15-spoke wheels in aluminum.

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