The prices of the two models of Mercedes-Benz USA’s new generation M-class crossover are being kept steady. The 2012 ML350 4Matic is priced from $49,865, the same price as the 2011 model. Mercedes also didn’t raise the price of the ML350 BlueTec 4Matic diesel that costs $51,365. These prices are inclusive of a destination charge of $875.
Steve Cannon, vice president of marketing for Mercedes-Benz USA, of Montvale, N.J., said that the vehicle is positioned to be 'more of everything.' Its new exterior was made to be “more distinctive and aggressive” while its new interior is “really impressive."
According to Bernhard Glaser, the general manager of product management for Mercedes-Benz USA, its new standard equipment like a drowsiness warning system stands for a 3% price-value boost compared to the 2011 models.
M-class sales had reached 14,189 units through June, a 15% increase compared to the previous year. Cannon said that the company will emphasize advanced safety features in ads that will arrive nearer to the launch for this September.
He said that there’s an ad being developed but it isn’t done yet. However, he revealed that the new M class, with its lane-departure warning and drowsiness monitor, among other features, “makes more decisions in a mile than other cars make in their whole lifetime.” At a press introduction for the new M class, Cannon said that this will set it apart.
The 2012 ML350 4Matic is powered by a 3.5-liter, gasoline direct-injected V-6 engine that delivers 302 hp and 273 pounds-feet of torque.
It delivers 13% more horsepower and 6% more torque than the model it replaces, with enhanced fuel economy. The 2012 model offers an EPA-estimated 17 mpg city/22 highway. Meanwhile, the 2011 model delivers an EPA-estimated 15 city/20 highway.
The Mercedes-Benz M-Class relies on the German automaker’s cutting edge technology to set higher standards for SUVs. The third-generation M-Class leads the way in energy efficiency, passive safety and ride comfort, as well as driving dynamics. It is what other SUVs aspire to be when they grow up. It also features a completely redesigned interior that gives drivers and passengers alike excellent ergonomics.
The car’s fuel efficiency and low emissions are impressive. The models of the third-generation M-Class save up to 25 percent of fuel than earlier models. This marks the first time that the German automaker has made significant reductions in fuel consumption for its SUVs. This was made possible by a variety of technologies, including the ultramodern engines, a very aerodynamic design that keeps the drag coefficient down to 0.32, and BlueEFFICIENCY measures. New tools also contributed to the lower fuel consumption, such as the energy-transparent vehicle. Just look at the ML 250 BlueTEC 4MATIC with its ultra impressive fuel economy: It uses up only 6 liters of fuel for every 100 kilometers effectively saving up to 28 percent of fuel compared to the earlier ML 250. A full tank can easily cover up to 1,500 kilometers!
The new generation M-Class also features the Real Life Safety concept that the automaker lives by. These are holistic safety concepts that are gleaned from real life accidents, making use of deformation zones found at both the front and rear of the car and strong passenger cells to help protect passengers and drivers in case of an accident. What’s more, you have driver assistance systems on board, the same one you see on the S-Class and E-Class.
All cars under the M-Class range are designed with utmost comfort and superior handling in mind. It does not matter where you are as you get a smooth driving experience with the steel suspension that features selective damping, as well as improved chassis and handling control systems. These systems include the AIRMATIC air suspension that comes with the ADS adaptive damping system, and the ACS Active Curve System that helps stabilizing rolls. You also have the on and off road package that has six driving modes to help you navigate through any terrain.
A Closer Look at the Interior Design
The new Mercedes-Benz M-Class SUV gives you the best ride off-road while also helping your passengers enjoy the utmost in luxury while inside the car. You have exquisite wood or ground aluminium touches, intricately detailed trim highlights and switches and harmonious lines, all giving the interior an ambience of high class and well-being.
The design concept is obvious: a real SUV driving experience that is coupled with the comforts of a high-quality Mercedes-Benz luxury car. The SUV has a dome shape that immediately hints at the power beneath the hood, while also having a sloping dashboard in the passenger side giving it a spacious look. Just perfect for long trips!
A quick history on the evolution of the dashboard in the German carmaker’s off-road vehicles, from the G-Class to the third generation M-Class, would make it clear just how much comfort has come to the forefront for all of its cars.
In the late 1970s, the G model featured square edges on a flat dashboard. This was topped off with an angular instrument panel and paired with a similarly angular dashboard console. The overall look was that of modules being stacked together. The modular look took after the clear look of a commercial car and exudes practicality without any embellishments. It had no rustic charm and a somewhat metallic effect. It was, however, typical of an off-road vehicle to have this design during the time.
The first generation M-Class from the late 1990s featured a functional dashboard as well. It had minimal touches as far as designing for comfort is concerned. It did, however, feature the first elements of a friendlier and more comfortable design that we would see more pronounced in later editions of the M-class. You now have sweeping lines and curves to help counter the austerity of the design. But still, it did not feature any trims as functionality was still top priority for the dashboard.
Now comes the third generation M-Class and its dashboard featuring a design that would rival any car and SUV in its class. The dashboard is now very modern, stylish, and friendly. It features top -notch quality in its materials, while also keeping with the superior character that you have come to expect from premium SUVs.