2013 Super Bowl: Kia reveals its Space Babies commercial

Article by Christian Andrei, on February 3, 2013

Kia’s latest ad shown at the Super Bowl proves that the automaker really knows how to warm consumers’ hearts. Kia’s ad for the 2014 Kia Sorento about babies plays on how much the country dotes on them. Among the most successful ads in the big game were those of the E-Trade baby and the kid who wanted to be Darth Vader.

Advertisers in the Super Bowl either attempt to be very funny or feature babies. Kia’s commercial has both. This ad has a kid asking his father where babies come from.

The dad narrates a story about a baby planet that delivers infants throughout the animal kingdom. The kid says that his friend has told him something else. And that’s when the punchline comes in, generating laughs all around. You’ll have to see it to appreciate it. Already, the buzz about the ad is making people bet that it will be one of the best for this year’s Super Bowl.

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