2013 Toyota Avalon heading for the livery trade

Article by Christian Andrei, on November 6, 2012

Toyota makes its first entry into the livery market with an all-new Avalon model, which was introduced at the 2012 New York Auto Show. While most of the 70,000 full-size Japanese sedans will be available to retail customers, 1,000 will be offered as livery cars. The Avalon model would be the most affordable of the models in the livery market.

It would also be the only model that’s in front-wheel drive version. Toyota will be going up against the Chrysler 300, Cadillac XTS, and Lincoln MKT. The heated front seats will be removed from the Avalon XLE-based livery model.

Instead, it will be equipped with heated rear seats and rear climate controls. The other luxury amenities that would be taken out from the XLE Premium hybrid include the backup camera, moonroof, heated front seats, and integrated garage door opener. The two models will make use of black paint and black leather interior.

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