Bmw has just announced that the i3 will have a base price of 34,950 Euros in Germany. Set to make its world premiere on 29th July at parallel events on three continents in the megacities of London, New York and Beijing, the new Bmw i3 will be available to customers in Germany in November 2013.
According to the official press release, the i3 products and services will be sold via a multi-channel sales model, comprised of authorized BMW i partners, a Customer Interaction Center (CIC) as well as an online platform.
Selected markets will introduce a mobile sales force, a sales team, which will be available to customers outside the traditional showroom.
Ian Robertson, Member of the Board of Management of BMW AG, Sales and Marketing BMW, stated in Munich: “The BMW i3 heralds the dawn of a new era for individual mobility and for the BMW Group. True to a genuine BMW, the BMW i3 has strong emotional appeal, outstanding product substance and a guarantee of sheer driving pleasure. With this leading-edge vehicle and attractive price, we will provide customers with a compelling offer for electromobility.”