Land Rover will try to set this coming week the fastest recorded time for a land vehicle crossing of the 'Empty Quarter,' using a standard production 2014 Range Rover Sport. The Empty Quarter route will cover over 1,000km (622 miles), starting from Wadi Adda Wasir, Saudi Arabia to the border of the United Arab Emirates.
Land Rover is already making last minute checks at the starting line on the 2014 Range Rover Sport, to be driven by Moi Torrallardona, a Spanish off-road racer with extensive experience of the Dakar Rally.
The Empty Quarter is considered as one of the harshest and most challenging desert environments on earth, boasting of an arid climate with no reliable water sources as well as an ever-shifting terrain.
The Empty Quarter features temperatures of over 50 degrees C (122 degrees F) in the day and immense sand dunes towering 850ft into the air. Challenging the Empty Quarter is a production-spec 2014 Range Rover Sport – a departure from the belief that only specialist sand vehicles could take on the route.
Land Rover will issue a full press release that comes with a selection of images from the Empty Quarter challenge and b-roll on November 4. The carmaker will exhibit the challenge vehicle at the Dubai Motor Show on November 5. Land Rover will also release a short documentary of the record attempt.