GM expands production of Chevrolet Colorado, Canyon at Wentzville Plant to meet global demand

Article by Christian A., on February 24, 2016

According to a General Motors (GM) Company executive, the automobile manufacturer will raise the production rate of its Chevrolet Colorado midsize pickup, which has suffered from low supply since it was launched for customer sales 18 months ago.

Production and assembly of the Chevrolet Colorado are being held at GM's plant in Wentzville, Missouri, where its sibling vehicle GMC Canyon is also produced. According to Chevrolet Director of Truck Marketing Sandor Piszar, there is a "hard tooling capacity on the line.”

To meet the demand for the trucks, Piszar said that the company will increase the production capacity at its Wentzville plant. Additionally, GM Wentzville plant spokesman Darin Copeland confirmed that the company is working on the line speed to produce more trucks.

Copeland added that the procedure is expected to be fulfilled in the coming weeks. He believes that "small production increases" will lead to greater production rates in just a year. However, GM refused to disclose the proposed increment figure.

Sales of the Chevrolet Colorado and GMC Canyon have exceeded the company's projections. Last year, 114,507 units combined were sold, well above the expectation range of 73,000 to 99,000.

Currently, there are about 3,700 employees at the Wentzville plant, which run on three shifts per day and weekend overtime to accomplish the necessary production rate that meets overall demand for the pickups and commercial vans.

The plant is also responsible for the assembly of the Chevy Express and the GMC Savana cargo vans. Meanwhile, production of the pickups started during the summer of 2014. In November, a memo was circulated to factory workers that GM is considering to partner with AM General, an Indiana-based contract manufacturer, to help speed up the van production.

However, both the companies refused to comment on the matter. The shortage has somehow eased over the past few months. As of February 1, dealers had a 58-day supply of Chevrolet Colorados, down from 20 days on June 1, and a 90-day supply of GMC Canyons. However, the supply is still relatively tight since there are many cab types and bed sizes.

If you liked the article, share on:

Comments

Recommended

Hyundai is introducing a new 2018 Accent that is not only wider and longer, but is now also sporting a new look that is more serious than the previous model....
by - February 20, 2017
Fans and enthusiasts of the BMW M2 in the United States could now rejoice. This comes as their favorite BMW M2 is getting a limited edition version as prepped by...
by - February 20, 2017
Carmakers usually leave us thirsty for information on whether they would introduce a new, refreshed or face-lifted vehicle and on when they intend to launch it. There are reasons for...
by - February 20, 2017
Cadillac’s CT6 full-size prestige-luxury sedan is still somewhat new. It has been offered to the global auto market for two model years – 2016 and 2017. But for those who...
by - February 19, 2017
In many industries, it is the rivalries that make things exciting. In basketball for example, there is the well-known rivalry between the Los Angeles Lakers against the Boston Celtics. For...
by - February 19, 2017
Facebook

Youtube Channel

Tip Us
Do you have a tip for us?
Did you film an important event?
Contact us
Newsletter
Subscribe to our newsletter!
Subscribe
Galleries