Pre-orders for 2016 Ford Focus RS reach a high of 1,500 units in UK

Article by Christian Andrei, on October 20, 2015

Market response to the new Focus RS from American car maker Ford has gone up to a new level. This is because up to 1,500 car aficionados in the United Kingdom have pre-ordered the car even before the manufacturer has to commence test driving on the new model.

In fact, 500 fans have made their first deposits to Ford to reserve a Focus RS unit during the Frankfurt Show last month. This was also before Ford has made public the technical specifications as well as the pricing for the new car.

A further 1,000 pre-orders were recorded by various Ford dealers in the UK after the 500 reservations during the Frankfurt Show. The Focus RS will begin delivery in the coming Spring. According to Ford of Britain’s chairman and managing director Andy Barratt, the first queue of 500 prospective buyers have been very specific with what they want for their cars.

Among the equipment and extras that many in the first batch of pre-orders requested include the motorsport-style Recaro shell front seats and the company’s SYNC2 navigation and sound system, as well as the electric tilt/side sunroof. They also requested the luxury pack for the Focus RS, and the 19-inch black forged alloy wheels.

As for specifications, the new Focus RS has under its hood a tailor-made 2.3-litre EcoBoost engine. The engine gives the car a horsepower of 350PS, taking its maximum speed to 165 miles per hour. It is thought to be 10% more powerful than the EcoBoost engine found in the Ford Mustang.

The engine boasts of a larger compressor for its twin-scroll turbocharger, itself a low-inertia version that is set to make its debut in the Focus RS. The engine is also connected to an air intake design, and a large-bore high performance exhaust system.

The Focus RS also features Ford’s Performance All Wheel Drive, complemented by the company’s proprietary Dynamic Torque Vectoring and Launch Control Technology. The technology is reportedly capable of taking a car from a standstill to 62 miles per second in a very short time span of 4.7 seconds.

Buyers can pick from any of the five colour finishes available. These finishes include the popular Metallic and Mica options. The Focus RS will have as standard features twin high-performance exhaust pipes, Recaro front seats, a heated windscreen, washer jets, and a Thatcham Category 1 alarm system.

It will also feature 350mm ventilated front disc brakes, an RS performance rear spoiler, Bi-Xenon headlamps and 19-inch multispoke alloy wheels.

Press Release


Ford’s all-new Focus RS has raced up to 1,500 orders from UK buyers without a single test drive being taken.

In the month before prices and specifications were announced at September’s Frankfurt Show, 500 Focus RS fans had already paid deposits to secure the first cars.

Since then Ford dealers have logged a stream of 1,000 further prospective buyers keen to be among the first to take delivery from Spring.

Since the wraps first came off the 165mph Focus – the fastest-accelerating model ever to carry the famous RS badge – Ford dealers have been deluged by prospective purchasers keen to be among the first to take delivery.

Though the all-new Focus RS features an extensive list of standard equipment, not least a specially engineered version of Ford’s new 2.3-litre EcoBoost engine delivering a maximum power output of 350PS, there is a comprehensive array of optional extras available.

“These enthusiasts are taking great care in building their optimum specification,” said Andy Barratt, Ford of Britain chairman and managing director.

“We expected those first in the queue, many of whom are owners of previous RS models, to be exacting about their requirements, and so it has proved, with many opting for motorsport-style Recaro shell front seats, 19in black forged alloy wheels, luxury pack, electric tilt/side sunroof and Ford SYNC2 navigation and sound system.”

There is a choice of five different colour finishes, including Metallic and Mica options.

The all-new Focus RS, which has a recommended on the road price of £28,940, is a technological powerhouse featuring Ford Performance All-Wheel Drive with Dynamic Torque Vectoring and Launch Control technology which delivers 0-62mph acceleration in just 4.7sec.

While the new all-aluminium 2.3-litre EcoBoost engine shares its fundamental structure with the four-cylinder engine in the all-new Ford Mustang, it has been upgraded for the Focus RS to deliver 10 per cent more power. The engine features a new low-inertia twin-scroll turbocharger with larger compressor, enhanced air intake design, and a large-bore high performance exhaust system.

Standard equipment includes 19in multispoke alloy wheels, 350mm ventilated front disc brakes, RS performance rear spoiler, twin high-performance exhaust, Bi-Xenon headlamps, Recaro front seats, dual-zone electronic temperature control, heated windscreen and washer jets and a Thatcham Category 1 alarm system.

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