9 of 10 drivers are open to self-driving cars if they get 80% insurance cut

Article by Anita Panait, on November 8, 2013

Nine of 10 licensed drivers would consider purchasing a self-driving car if it means paying much less for insurance, according to a new survey by CarInsurance.com. The consumer Web site's survey asked consumers if they would buy or consider purchasing -- a self-driving vehicle if they could avail of a 80-percent discount on their auto insurance.

Thirty-four (34) percent of responding consumers said they "very likely" would buy an autonomous vehicle.  Fifty-six (56) percent said they would consider buying a self-driving car if they were offered such auto insurance discount. The survey also showed that money was not the only factor in buying a self-driving car as around 20 percent of respondents said they would purchase such unit if one was available with or without an insurance discount.

Fifty-four (54) percent of the respondents said they were more inclined to trust a carmaker than a software company to develop self-driving vehicles -- this as some non-auto companies are also working to develop such vehicles. Eighteen (18) percent  of the respondents said they would trust Tesla Motors, while 15 percent said they would trust Google or Microsoft.

Twelve percent (12) said they would trust consumer product firms like Apple or Samsung to develop autonomous vehicles. When asked what they would do with free time in a self-driving vehicle, 26 percent of respondents said they would text or talk with friends. Twenty-one (21) percent said they would read and while 10 percent said they would sleep. The national survey was conducted by online marketing research company OP4G for CarInsurance.com and covers 2,000 consumers. It has a margin of error of 2.2 percent, according to OP4G. [source: automotive news - sub. required]

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