Alfa Romeo has only a new nameplate under firm development: a RWD roadster

Article by Christian Andrei, on September 2, 2013

A rear-wheel-drive roadster due in 2015 is the lone new nameplate that Alfa Romeo is currently developing. Mazda will build it together with the redesigned MX-5 Miata roadster. Meanwhile, the other products in Alfa Romeo’s plan are being continuously modified ever since Fiat got a stake in Chrysler in 2009. Last July, Fiat-Chrysler CEO Sergio Marchionne had said that Fiat has several projects it’s working on for Alfa Romeo but he didn’t give any details.

Even when Alfa Romeo's product plan was modified numerous times, Marchionne has been consistent in saying that Alfa Romeo isn’t for sale. Ferdinand Piech, chairman of Volkswagen AG's supervisory board, expressed an interest in Alfa Romeo three years ago.

Alfa Romeo hasn’t had new volume models for almost three years and in fact, its sales for the two nameplates (the 2010 Giulietta compact and the 2008 MiTo subcompact) it has left have been dropping. It’s said to be a nearly Europe-only brand. Last year, the worldwide sales of Alfa Romeo fell to about 100,000 from 132,000 units in 2012.

The engineers of Fiat and Chrysler engineers are developing a rwd and all-wheel-drive platform for Alfa Romeo, Chrysler and Dodge vehicles. If this platform gets the go signal, Alfa Romeo will then be more competitive with BMW and Mercedes-Benz.

However, this platform could mean that the introduction of new models like the Giulia mid-sized sedan and a flagship sedan may be postponed by one or two more years. This platform may also be used for the replacements for the Chrysler 300 and Dodge Charger and Challenger. While Alfa Romeo has been more forthcoming about its plan, much of it remains unsure. [source: automotive news - sub. required]

Topics: alfa romeo, rwd, roadster

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