Alfa Romeo is unlikely to get new roadster from Mazda

Article by Anita Panait, on March 7, 2014

Alfa Romeo was supposed to receive a roadster from Mazda at the start of 2015; but the chief executive of parent Fiat thinks otherwise. Fiat-Chrysler CEO Sergio Marchionne told the Financial Times in September 2013 they would not build Alfa models outside of Italy as long as he holds the top position, which lasts until at least 2017. Marchionne repeated his statement at the Detroit Auto Show in January.

He remarked that further details about future Fiat Group products would be revealed in early May. Fiat and Mazda product planners are intending to meet soon to talk about the potential badge change for the MX-5-based two-seat car, the sources said, adding that the Italian carmaker’s product planners are looking for ways to fulfill the terms of their supply contract with the Japanese group since walking away from the deal would be extremely costly.

The question now is which brand would receive the roadster from Mazda. Fiat's near-premium brand Lancia could not be considered as Marchionne has already elected to reduce the marque to a one-model brand, the Ypsilon.

Lancia will be discontinued outside Italy starting this year. Supercar brands Ferrari and Maserati aren’t likely to get the 1.4-liter turbo-gasoline roadster since it would be too small and underpowered for them. In the end, only the Fiat brand and the Abarth performance subbrand may get the roadster.

If you liked the article, share on:

Pin It

Comments

Recommended

In a leaked image following a presentation held in China, we learned that Czech automobile manufacturer Skoda will soon unveil 2 more new SUVs in China, resulting in a four-model...
by - March 24, 2017
McLaren is said to be designing the next generation of Sports Series, which could include a V6 hybrid among its powertrain options. It was earlier reported that the British automaker...
by - March 24, 2017
To the proud owners and owner-to-be of the Porsche 991 Carrera GTS, there's good news for you all. German automobile manufacturer Porsche recently confirmed to the public that the Porsche...
by - March 23, 2017
McLaren diehards, this is the moment that you're all waiting for. The British automaker recently publicized the teaser outline of its new automobile that will hit the streets soon, dubbed...
by - March 23, 2017
PSA seems very confident about conquering the world. The purchase of Opel/Vauxhall for €2.2 billion ($2.3B) from General Motors makes PSA the second largest car company, just behind the Volkswagen...
by - March 23, 2017
Facebook

Youtube Channel

Tip Us
Do you have a tip for us?
Did you film an important event?
Contact us
Newsletter
Subscribe to our newsletter!
Subscribe
Galleries