Sergio Marchionne, CEO of the Chrysler Group, said that it's likely, the Alfa Romeo vehicles will be sold at Fiat dealerships in the US. This fall, about 200 Fiat franchises will be granted primarily to Chrysler Group dealerships in metro markets that have been shown to be welcoming to small cars.
Fiat has plans to start offering Alfa vehicles to the US in late 2012. Sergio Marchionne, CEO of the Chrysler Group, made a statement at a recent press event that it's more than likely that Fiat and Alfa Romeo brands will be available in the same dealerships.
Dealers who will be awarded the Fiat franchise will consider the addition of Alfa to be significant since Fiat now intends to sell only the 500 minicar.
Later this year, sales of the model will begin and will be followed years later by other versions of the car, including a convertible, electric and four-door. The mid-sized Giulia sedan and wagon, which replace the 159 sedan and Sportwagon models, are expected to return to North America in late 2012.
The Giulias will feature transverse engines and front- or all-wheel drive. Alfa officials are also examining the possibility of producing a subcompact, hatchback, roadster and mid-sized SUV. Marchionne is set to provide an outline of Fiat's US rollout at a dealer meeting in Detroit on Aug. 30.
However, he said that Alfa won't be discussed at the meeting. Vice President Joe Biden, who was at a recent press event, said that the US auto industry is able to stage a comeback due to federal assistance given last year.