Amerigon Incorporated revealed that its proprietary cooled and heated cup holder will be unveiled in the 2011 Dodge Charger. This is the first time that a product from Amerigon will be in a Chrysler vehicle and will also be the first such vehicle to have the Amerigon cup holder.
Amerigon is in the business of developing and marketing different products that utilize advanced thermoelectric (TE) technologies. One of its most popular products is the heated and cooled Climate Control Seat System (CCS).
Much like the CCS, the dual cup holder also uses the advanced TE technology. In addition, the dual cup holder works like the seat system in that it offers different temperature settings. In the case of the dual cup holder, each cup holder can have different settings and thus allow the driver and the passenger to have a hot beverage or even a cold one.
It uses less power and has been integrated with different features like drink retention, reliability, and auto grade ruggedness. Daniel R. Coker, Amerigon President and Chief Executive Officer, shared that the commercial release of the dual cup holder celebrates two important milestones for the company.
The first is that its product is released with the Chrysler, a respected brand in the auto industry and known the world over, he continued. The second milestone, Coker added, is that the 2011 Dodge will be the very first vehicle to have an Amerigon cup holder, an example of how it applies its TE technology.
The company hopes that the TE technologies it has been developing will have more unique commercial applications that are just as successful, concluded Coker. Amerigon has long been the largest suppliers for cars when it comes to TE systems. The company has sold in excess of 6.5 million thermoelectric-based seat systems.
Over-all, there are 49 vehicles that carry the CCS system that includes General Motors, Ford, Kia, Hyundai, Nissan, Toyota, and even Tata Motors. The thermoelectric technology mentioned refers to the direct conversion to thermal energy of electrical current, also known as the Peltier effect.
It also refers to the Seebeck effect which is converting heat differentials directly to electric current. Compared to the standard gas systems, advanced TEs are considered as more friendly to the environment.
Since it carries no moving parts, advanced TEs are also less complex. Finally, it is more compact and lighter. In many of Amerigon's automotive applications, it only requires one TE device to give the cooling and heating.