April 2013 was the best month for Mitsubishi Outlander Sport, as sales increase 77 percent

Article by Christian Andrei, on May 3, 2013

The U.S.-built Outlander Sport experienced an over 77% year-over-year increase in April with 2,111 units sold, according to Mitsubishi Motors North America. This is the third-highest-ever total monthly sales of Outlander Sport. It’s also the eighth straight month of sales increases for the fuel-efficient CUV.

Outlander Sport sales achieved an increase of over 41% year to date. MMNA President & CEO Yoichi Yokozawa said that he is “pleased” with how people have responded to its limited edition Outlander Sport model, which celebrates 30 years of Mitsubishi sales in the U.S. and 25 years of production in Normal, Illinois.

The Outlander Sport has a starting MSRP of slightly more than $19,000. Yokozawa thinks that the crossover attracts customers due to its price as well as its high fuel-efficiency and a broad range of standard features.

The Automotive Science Group (ASG) recently gave the "Best All-Around Performance" Award to the Outlander Sport, the top honor that could come from the organization.

This award is given to the model year 2013 crossover SUV sold in the U.S. that had the best overall performance. Lancer sales also increased by nearly 8% for the month compared to the same month the previous year. It has also grown by over 50% year to date.

This sport sedan, which is affordable and which comes with a considerable amount of features, was named as the best overall value in the small sedan vehicle segment by USAA. In April 2013, 127 units of Mitsubishi’s all-electric i-MiEV were sold. In April 2012, just 79 units were sold.

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