Audi achieves record U.S. sales in September 2013

Article by Christian Andrei, on October 5, 2013

Audi’s sales in September 2013 are 6.2% higher (to 13,065 units) than the record set in September 2012. Last month also marks the brand’s 33rd straight month of record sales. Year to date, Audi sales climbed 13.6% to 114,411 units sold. From the start of the year until the end of the third quarter, Audi’s sales have already made 2013 rank as the third best year of total Audi sales in the U.S.

The improvement in September sales was partly due to the Audi Q5 luxury crossover, which had a 44.9% increase in September with deliveries of 3,268 units for the month. In addition, a 31.9% increase in September was recorded for the Audi Q7 sales to 1,386 vehicles sold. The YTD sales for the Audi Q5 rose by 43.7% while sales for the Audi Q7 climbed 46.7%.

The brand’s sedan sales stayed robust with the Audi A4 leading by a 28.8% increase over the same period in 2012 to 3,357 vehicles sold for the month. Audi TDI sales stayed upbeat with the addition of three new clean diesel models this summer. These include the Audi A6 TDI, Audi A7 TDI and Audi Q5 TDI. Audi also mentioned that the sales mix for Audi S performance variants ended the month at 13.9% for the S4 sedan; 32.7% for the S5/ RS 5; 6.0% for the S6; 15.7% for the S7; 13.2% for the S8; 22.5% for the TTS / TT RS and TTS Roadster and 6.4% for the SQ5 crossover.

Meanwhile, Audi A4 sales climbed 28.8% compared to September 2012 while YTD sales increased by 2.3% compared to the previous period. Sales of the Audi Q5 rose by 44.9% compared to September 2012 while YTD sales went up by 43.7% compared to prior period.

Sales of the Audi Q7 grew by 31.9% compared to September 2012 while its YTD sales rose 46.7% compared to the previous period. Last month, the sales mix for Audi A6 TDI was at 12.8%, the Audi A7 TDI was at 11.7%, the A8 TDI at 23%, the Audi Q5 TDI at 14.5%, and for the Audi Q7 TDI at 30.6%. The company has also announced the discontinuation of the Audi A3 in advance of the all-new A3 sedan’s arrival in the U.S. next spring. [Source: Audi]

Topics: audi, sales

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