Audi increases forecast on its 2011 global sales to 1.3 million units

Article by Christian Andrei, on September 15, 2011

Audi AG has increased its forecast on its 2011 sales worldwide to 1.3 million units, which is an increase of 100,000 vehicles, according to board member for sales and marketing Peter Schwarzenbauer.

The change in the sales estimate is due to the brisk sales in the first eight months. Last year, the company achieved worldwide sales of 1.1 million vehicles, and originally forecasted 2011 sales of 1.2 million units, Schwarzenbauer disclosed.

He further stated that the company's higher-than-forecasted volume means that it will hit annual sales of 1.5 million units all over the world earlier than the initial target of 2015. The company is on track to outperform Mercedes-Benz as the second bestseller in premium brand this year all over the world.

BMW is the No. 1 bestselling brand since 2005, when it outperformed Mercedes-Benz. Audi's U.S. sales are expected to increase 10 percent in 2011 from last year, when the brand sold 101,629 units, Schwarzenbauer stated.

In the United States, Audi sold 75,256 units during the first eight months of this 2011, an increase of 15 percent from the same period last year and slightly above the 11 percent increase in total U.S. light-vehicle sales during the period.

Schwarzenbauer disclosed that most of the gains in the U.S. were due to the demand for Audi's larger vehicles like the revamped A8, the new A7 and the A6, which comprised 26 percent of the company's sales, an increase from 13 percent in 2008. Schwarzenbauer further stated that China will become the company's largest market in 2011, replacing Germany.

Topics: audi, sales

If you liked the article, share on:

Comments

Login or Create new account to add a comment!

Recommended

In Japan, Toyota stays in the limelight by always cooking up something new for its famous 86 sports car. A colour orange Toyota 86 performance edition is one that’s hard...
by - December 4, 2016
Back in 2009, Nissan first introduced the Nissan Leaf, the company’s first all-electric vehicle. LEAF stands for Leading Environmentally-friendly Affordable Family car and this particular EV has been considered as...
by - December 3, 2016
In the minivan segment, the 2017 Chrysler Pacifica is already impressive in terms of fuel economy figures – as rated by the United States Environmental Protection Agency. In fact, the...
by - December 2, 2016
Having a blacked-out Bentley Mulsanne Speed is already menacing by itself but by naming it as the Bamford X, it became all the more imposing. This model was made by...
by - December 2, 2016
We have good news for those who are waiting for the latest version of the Mazda CX-5 compact crossover. It was just unveiled in November at the 2016 Los Angeles...
by - December 2, 2016
Facebook

Youtube Channel

Tip Us
Do you have a tip for us?
Did you film an important event?
Contact us
Newsletter
Subscribe to our newsletter!
Subscribe
Galleries