Audi marked the start of the second quarter with further sales growth

Article by Anita Panait, on May 9, 2013

German carmaker Audi posted a 6.6-percent year-on-year increase in sales in April 2013 to 133,500 cars, thanks to strong demand for A3 family and the Q3, Q5 and Q7 sports utility vehicle models. The carmaker likewise logged a 6.7-percent year-on-year surge in sales in the first four months to around 503,000 vehicles, marking the first time that the brand with four rings surpassed half a million deliveries after just four months.

Luca de Meo, Member of the Board of Management for Sales and Marketing at Audi, remarked that considering the extremely difficult market situation in Europe, their global sales result for April is positive, adding that vehicle markets in the United States and China are currently setting the pace for the carmaker.

He said that Audi is strengthening its position in China with the launch of the locally built Audi Q3, noting that one of three customers in the Chinese premium market seeks to acquire an SUV. Audi commenced building the Q3 a few weeks ago at its Changchun site in China, making it the carmaker’s fourth locally produced model alongside the A6 L, A4 L and Q5.

Audi started rolling out the Q3 compact SUV, as well as the new generation of its extremely popular Q5, to dealerships last month. Along with the Q7, Audi’s SUV sales in China surged 31.3 percent to 11,784 units already in April.

Audi also posted a 19.5-percent jump in sales for its locally produced A4 L in April to 10,426 units. The carmaker logged 13.1-percent gain in sales in China to 38,710 units across its entire model range in the country. Audi also posted a 13.9-percent hike in sales in China in the first four months of 2013 to 141,520 vehicles.

Topics: audi, sales

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