Audi partners with Universal Pictures to feature its cars in Fifty Shades of Grey movie [w/video]

Article by Andrew Christian, on November 14, 2014

If you read E.L. James’ “Fifty Shades of Grey” you definitely know that the main character, Christian Grey, loves Audi vehicles. This means that the partnership between Audi and Universal Pictures will not surprise you as it would be one of the best chance for the German manufacturer to show off his top models in a movie that promises to show new records when it comes to the number of people who will see it.

The models included in the movie will include the Audi R8 V10 Spyder, the Audi S8, Audi S7 Sportback, the Audi Q7 TDI and the new Audi A3.

If you still don’t know, we will tell you that the R8 V10 Spyder is powered by a 5.2-liter V10 engine that can push it from 0 to 60 mph in 3.4 seconds, while offering a top speed of up to 195 mph, while the Audi S8 uses a 4.0-liter TFSI V8 that is able to push it from 0 to 60 mph in 3.9 seconds.

Meanwhile, the S7 Sportback uses the same 4.0-liter TFSI V8 engine that helps it accelerate from 0 to 100 km/h (62 mph) in 4.5 seconds. The Audi Q7 TDI comes with a 3.0-liter TDI engine, while the smaller A3 will be featured with a 1.8-liter TFSI four-cylinder engine.

“We are happy to continue our strong partnership with the film industry with this highly-anticipated project, especially after already being part of the bestselling novel,” said Giovanni Perosino, Head of Marketing Communication at AUDI AG.

“It was a natural fit for Audi to be a part of ‘Fifty Shades of Grey’ as it’s brought to life in theaters,” added Loren Angelo, Director of Marketing for Audi of America. “Audi is a brand that symbolizes performance, technology and modern design. The natural inclusion of our hottest models in this series illustrates how Audi has become truly synonymous with sophisticated luxury.” [source: Audi]

Topics: audi, movies

If you liked the article, share on:

Comments

Login or Create new account to add a comment!

Recommended

Mercedes-Benz Vans, one of the world’s top van makers, has just launched adVANce, which is their strategic transport industry initiative for the future. With this, the division analytically considers its...
by - September 29, 2016
In 2007, when Nissan first introduced the R35 Nissan GT-R at the 2007 Los Angeles Auto Show, the car carried with intense power and a price tag of $78,000. Up...
by - September 29, 2016
Bentley Motors has just released the specs of the new Bentayga Diesel. Obviously, we couldn’t wait to share it here since it’s the first ever diesel model to come out...
by - September 26, 2016
A big chunk of Volvo Cars’ legacy in developing the most durable and capable car is evident in its latest Cross Country collection. Suffice it to say, our planet has...
by - September 21, 2016
Just very recently, we were all delighted to finally see a Bugatti Chiron out in the streets casually hanging around Cannes in France. The said car was purchased by a...
by - September 9, 2016