Audi says China will replace Germany as its biggest market

Article by Christian Andrei, on December 14, 2010

Due to the strong sales registered by Audi, it appears that China will soon replace Germany as its biggest market in 2011 “at the latest,”. These words came from Audi’s CFO Axel Strotbek, who also added that the German manufacturer will deliver one million vehicles in China over the next three years.

Furthermore, Audi expects to outsell its main rivals, Bmw and Mercedes-Benz. For those who don’t know, Audi’s sales in Germany and China in 2010 are neck-and-neck, and the manufacturer already announced that its 11-month Chinese sales surged 50 percent to 209,800.

2011 will also be a new year of record sales for Audi, said the same Strotbek. Audi is targeting worldwide deliveries of more than 1.08 million units in 2010, which means a rise of 14 percent from 2009.

This year Audi’s 11-month sales climbed 15 percent to 1 million vehicles, surpassing firm’s full-year sales record set in 2008.

“I think we'll see growth of about 8 percent,” Strotbek said. China Automobile Industry Association also said last week that Chinese car sales have historically outpaced GDP growth. [via autonews - sub. required]

Topics: audi, china, germany, sales

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