Audi starts Q7 production in Aurangabad, India

Article by Anita Panait, on November 8, 2012

Audi has commenced the production of its Q7 luxury-class sports utility vehicle at its Aurangabad plant in India. The plant will be building up to 1,000 units of the Audi Q7 annually to be marketed to the Indian market. The Audi Q7 will be the fourth model that the German carmaker will produce at its Aurangabad plant, after Audi A4, Audi A6 and Audi Q5.

The Audi Q7 will be produced in a newly built hall, covering a floor area of 20,000 square meters at the group plant Škoda Auto India Private Limited (SAIPL) in Aurangabad in the state of Maharashtra. Audi is also planning to produce the Audi Q3 at the same hall in mid-2013. Michael Perschke, Head of Audi India, remarked that the domestic production of the Q7 means Audi India is now producing a second Q model locally. He added that it will cut waiting times for customers and the company could offer a wider range of versions in the market.

Audi Q3, Q5 and Q7 SUV models have been experiencing growing demand from Indian customers, allowing the brand to post significant growth in the country. For the first 10 months of 2012, Audi posted a 55-percent increase in sales in India to 7,273 vehicles, effectively surpassing its record sales for whole of 2011, pegged at 5,511 units.

The German carmaker is also steadily building up its nationwide presence in India through its dealers, with a target of 25 dealerships by the end of 2012. The carmaker has opened showrooms in Kanpur, Goa, Navi Mumbai, Coimbatore, Delhi West, Nagpur and Bhopal in the past few months.

The increasing demand from Indian customers after SUV models Audi Q3, Q5 and Q7 contributes significantly to the growth of the brand in India: the first ten months of the year, the company increased its sales in the market by 55 percent to 7,273 cars. Thus, Audi India has surpassed the record sales of 5,511 cars from the entire year already considerably.

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