Auto China 2012: Renault Talisman aims at young businessmen

Article by Andrew Christian, on April 23, 2012

This is the Talisman, Renault’s new flagship sedan developed especially for the Chinese market. According to the French manufacturer, the new Talisman embodies the “casual luxury” that Chinese customers have come to appreciate and is targeted at demanding young businessmen looking for a car that offers almost everything.

The new Renault Talisman will be built in Korea at Renault Samsung Motors and will be exported to China in mid-June 2012 with a base price of 318 800 RMB (38,652 euros). Talisman aims to boost Renault’s sales in China which increased more than fourfold since 2009 thanks to models such as Koleos, which received eight awards in China.

Last year, Renault sold 24,100 units last year and company’s sales in China increased more than 60% compared to 2010. The range was broadened in 2011 with the introduction of Scénic, Laguna, Latitude, Fluence and Mégane Coupé-Cabriolet. Moreover, Renault will also increase the number of dealerships from 80 in 2011 to 170 in 2014.

“The launch of Renault’s flagship – Talisman in China underlines the importance Renault attaches to the Chinese market and our confidence in growth here,” Renault CEO Carlos Ghosn said.

If you liked the article, share on:

Comments

Login or Create new account to add a comment!

You may also be interested

Iti mai recomandam

The process of building a car is a long and tedious task especially for luxury lines. Cars such as Rolls-Royce are known to have been meticulously and painstakingly made compared...
by - July 24, 2016
One of BMW’s most celebrated vehicles is the BMW 3 Series, a compact executive car that has been in the market since 1975. There have been six generations of the...
by - July 22, 2016
This generation of cars have been more like a clash of super powers. Various automakers have been working on developing some of the most powerful cars to compete with the...
by - July 17, 2016
Exactly 50 years after Ford’s first win at the 24 Hours of Le Mans, it has once again bagged the win in this year’s competition. At the 20th hour of...
by - July 15, 2016
Rolls-Royce introduced in London, a vision vehicle that epitomizes the future of bespoke automotive luxury – the new Rolls-Royce Vision Next 100. This new vision vehicle is a personification of...
by - July 12, 2016