The Ford Everest Concept has been presented at the 2014 Beijing Motor Show and what’s more interesting is that the manufacturer has already been confirmed a seven-seat production SUV for the Chinese market. Set to be manufactured by Ford's JMC joint venture, the new SUV will be distributed through JMC's Ford-brand network of dealers.
According to the official press release, the Everest Concept was created by Ford's Asia Pacific design team in Australia and as you can see it features key Ford design cues such as the prominent inverted trapezoid grille and headlights that wrap around the grille. At the rear, the concept car shows chiseled taillights chiseled over a negative scallop.
The exterior design is finished in a red with a flash of orange, called "Sunset Flare."
"Around the world, Ford continues to develop and launch global SUVs of all sizes, to meet the growing and dynamic demands of our customers. They play an important role in driving Ford's growth globally and in China," said John Lawler, chairman and CEO, Ford China.
"The Ford Everest Concept shows how we envision cementing our leadership in the SUV segment with a rugged and versatile vehicle that combines stunning design with the promise of incredible off-road capability. We see a strong market in China for a vehicle like the Ford Everest Concept, which would expand and complement our existing world-class family of SUVs."
"The SUV market in China grew 49 percent last year, and we see tremendous opportunity in this segment over the coming five years," said Lawler. "With a vehicle like the Ford Everest Concept, we would be furthering our commitment to serving our customers in China."
"We drew a lot of inspiration from our Ford design heritage," said David Dewitt, exterior design manager, Ford Asia Pacific. "When we designed the Ford Everest Concept, we looked at how to communicate a sense of sleekness and refinement, and you can see that in the silhouette. The sleekness and sophistication are then punctuated in the details, which are very technical." [source: Ford]