Baic C80K Concept announced for the 2012 Beijing Auto Show

Article by Christian Andrei, on April 19, 2012

BAIC is preparing to take on the luxury-vehicle segment in China with the C80K Concept that will be presented at the Beijing Auto Show. This sedan from the Chinese automaker is expected to compete with the long-wheel-base versions of the Audi A6, BMW 5 series and Mercedes Benz E class. Fioravanti of Italy and Shanghai, China-based Eastone had designed this concept.

If this concept enters production, it will become BAIC's flagship. It has a length of 5203mm (205 inches) and a width of 1915mm (75.39 inches). This concept can be distinguished by the absence of a B-pillar and its suicide doors that open to the rear -- a feature shared with just Rolls-Royce models for now. Morgan Stanley in London estimates that luxury cars are the fastest growing segment in China, with a 36.7% increase in sales to 130,416 units from January to March.

This is a stark contrast to the unchanged sales pace of the overall Chinese market in the first quarter with sales of 3.15 million units. Based in Beijing, BAIC is one of the biggest domestic automakers in China. Aside from building BAIC-badged cars, it also has joint ventures with Daimler to manufacture Mercedes-Benz passenger cars and trucks and with Hyundai to roll out cars and SUVs.

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