BAIC shows its interest in Saab

Article by Christian Andrei, on August 27, 2010

More than ever, it has become obvious that China's automakers have a difficult road ahead of them to gain a global profile. General Motors still has not been able to sell Saab off to other parties and it doesn't appear likely that Beijing Automotive Industry Holding Corp., which has shown interest in the brand, will be successful.

China's automakers already dominate their home market but like BAIC, they want to quickly get to the global market. One of the fastest ways would be to snap up assets from troubled Western carmakers such as GM but it appears that it's not the easiest path to take. 

Generally, the Chinese produce low-end cars for its domestic market and they don't have the technology and management and marketing expertise to handle global brands.

At the Guangzhou Auto Show in southern China, these carmakers boasted to have record sales this year and they expect to have more growth next year.

But then, they're clearly not prepared to take on global giants such as Toyota Motor Corp., GM and Volkswagen AG. Zhang Jing, an analyst at Phillip Securities, explained that the products are focused on the low-end market and cannot meet requirements of the western world, such as Europe.

As proof, he pointed out that these carmakers aren't even eligible for an entrance permit and that means that they still have a long way to go before they reach the stature of the global brands. [via reuters]

Topics: baic, saab

If you liked the article, share on:

Comments

Login or Create new account to add a comment!

Recommended

Nikola Motor’s hydrogen-powered semi-trailer truck is highly appealing with its many advancements but don’t expect it to arrive in the near future. In November 2016, Toyota announced the possibility of...
by - December 5, 2016
Usually, it is up to resourceful spy photographers to take clear pictures of vehicle prototypes, especially those that have aroused a lot of interest. The same is true for Project...
by - December 5, 2016
The much-anticipated debut of the new Wrangler will surely happen. As it approaches, we’ve gathered all the latest information released so far. Of course, most are expecting that the next...
by - December 5, 2016
Nissan has announced the pricing for its new commercial pickup line. So for those who have been waiting for Nissan’s official price list (plus a little more info), read on… ...
by - December 5, 2016
Sorry folks, the AMG-fied Mercedes-Benz X-Class will remain in the fantasy world. According to some news, the AMG big boss has finally spoken up about why an AMG X-Class is...
by - December 5, 2016
Facebook

Youtube Channel

Tip Us
Do you have a tip for us?
Did you film an important event?
Contact us
Newsletter
Subscribe to our newsletter!
Subscribe
Galleries