Bentley sees US as major market for high-priced 2016 SUV

Article by Anita Panait, on September 17, 2013

Bentley expects the United States to account for around a third of the expected 3,000-4,000 annual sales of its $200,000 sports utility vehicle arriving in 2016, according to Kevin Rose, the carmaker’s global head of sales and marketing. The high-priced SUV, which is costlier than the most expensive Range Rover, will create a new segment, Rose said, adding that the new unit will be the “most expensive and luxurious SUV” in the world.

Bentley’s global sales chief remarked that the carmaker is targeting the Range Rover since almost 30 percent of its customers own one. The new Bentley SUV will be powered by a 12-cylinder engine that provides 575hp to 650 hp of output and will be underpinned by a platform that also underpins Audi and Porsche all-wheel-drive vehicles.

According to Rose, the high-priced SUV will be available with four, five or seven seats, although a seven-seater is not that popular among customers. The new SUV vehicle will have high ground clearance and "will be as capable off-road as the Range Rover."

Rose said that the new Bentley offering is “really” an SUV – able to “go up and down sand dunes” in the Middle East, and “able to tow stuff in the wet field" in Europe. According to Rose, other body styles may be possible in the brand's Continental range, such as a four-door coupe, although the brand isn't likely to sell a lower-priced car, since that that would bring Bentley “into Jaguar territory."

If you liked the article, share on:

Comments

Login or Create new account to add a comment!

Recommended

Volkswagen Group’s dieselgate saga continues, but it appears the German company would be able to get out of trouble, but it would not be unscathed. This development comes as Volkswagen...
by - January 22, 2017
When a car has been in the market for nearly six years, it loses some of its luster and its customers tend to go for the all-new model with a...
by - January 22, 2017
Remember Zenos Cars, a British carmaker that specializes in designing and building lightweight and high-performance sports cars? If you are wondering how the company is faring with their E10 lightweight...
by - January 21, 2017
Mercedes-Benz has revealed that in 2017, its series 124 coupé will be celebrating its 30th anniversary. While this itself is a significant event, it will also mean that this model...
by - January 21, 2017
BMW’s 550i xDrive has long been considered as one of the most successful business sedans in the world. For the brand, this may not be enough as it has officially...
by - January 20, 2017
Facebook

Youtube Channel

Tip Us
Do you have a tip for us?
Did you film an important event?
Contact us
Newsletter
Subscribe to our newsletter!
Subscribe
Galleries