Bespoke Home of Rolls-Royce collection announced

Article by Christian Andrei, on January 21, 2013

A special collection of cars will be released in 2013 by Rolls-Royce Motor Cars to celebrate 10 years of production. Rolls-Royce will mark the event on Jan. 1, 2003 at the Home of Rolls-Royce in Goodwood, England. The Rolls-Royce Bespoke team conceived and designed these cars to celebrate the newest chapter in the marque’s 108-year history.

The Home of Rolls-Royce Collection will be emphasizing the detailed design, engineering and craftsmanship used in the assembly of each car that rolls out of Goodwood. The Phantom and Ghost family models will be showing off the work of the marque’s world-class leather, paint and wood shops.

The Home of Rolls-Royce held a unique position at the height of global super-luxury manufacturing and so to pay homage to that, specially designed Bespoke motifs will be seen on its exquisite marquetry, embroidery and hand-painted coachlines.

Torsten Müller-Ötvös, Chief Executive Officer, Rolls-Royce Motor Cars, said that within a decade, the Home of Rolls-Royce has installed an image as the benchmark of craftsmanship excellence. He added that due to Rolls-Royce’s “fastidious commitment to perfection,” it has reached the top of super-luxury manufacturing.

He also expressed how excited he was to presenting customers with these unique Bespoke masterpieces over the next year. The automaker will be announcing more details about the creation of each Rolls-Royce after it releases a design sketch that offers an uncommon glimpse into the Bespoke conception and design process.

Topics: rolls-royce

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