BMW remains to have a competitive advantage over its rivals by fully utilizing its knowledge and introducing new and exclusive technologies and features to its customers. One of this is known as the BMW ConnectedDrive which is both a feature and a service that allows the driver and the vehicle to be part of an intelligent network. With this feature, customers will not only be able to experience unmatched comfort but will also get to enjoy the infotainment systems, and all inside a safe cabin even when on a trip.
In line with the BMW ConnectedDrive system, BMW is including a wide array of functions and features, the first in the industry. Still on the BMW ConnectedDrive, it will come with the BMW Online and BMW Assist. For those who decide to subscribe to these two latter features, they will also come with the state-of-the-art BMW Routes Portal. With this feature, the driver can use Real-Time Traffic Information, or RRTI, in order to get up-to-date traffic report. In the past, this service could only be availed while inside the vehicle but this time it is possible to get access through a Web portal using any device with internet capability.
Specifically, customers can access the BMW Routes Portal through www.bmw-routen.de for those in Germany while a more internationally accessible website is available at www.bmw-routes.com. That the RTTI can be accessed online even while outside the vehicle is possible through the My BMW Remote App. This application is expected to be available for download to smartphones starting in the autumn of 2011. Aside from ensuring safety and delivering comfort, it also gives peace of mind to every occupant in the vehicle. With the ConnectedDrive, BMW customers can plan their next trip easily by going online and entering their destination. The ConnectedDrive system can also retrieve traffic information regarding the flow and any incidents. Thus aside from being able to outline the criteria for the route, the driver can even ask the system for any alternative routes.
This route planner can even give the driver the calculated arrival time to the destination based on the present situation of the traffic. If an itinerary had already been planned and the situation changes or gets worse, the route planner immediately sends an e-mail to the driver well in advance and even recommends a new departure time, possibly one that is earlier. The driver thus can continue whatever he or she is doing without any worry of when to leave as everything will be calculated by the route planner. It not only saves time but lowers stress as well. The system is able to do this mainly because of the RTTI. It offers a precise and reliable solution since the traffic information is conveyed in real time and thus travel routes are planned in advance making sure to avoid any unfavorable situations or congested locations.
What this program does is to get local traffic data by anonymously tracking the movement of mobile devices through a dynamic network. This results in having a better summary of the present traffic condition as it can detect how many vehicles are currently on the road and what their positions are. It could even determine their speed. The biggest benefit of this method is the speed and accuracy the data are being transmitted especially when compared to traffic reports heard through the radio.
Making RTTI even more precise is the fact that it is able to get real-time data from fleet vehicles or taxis whose navigation systems depend on connecting with central dispatchers. This enhances even further the accuracy and speed of the information that the system needs to process. Coverage is not limit to expressways or motorways as the RTTI also includes inter-city connections, city streets, and secondary roads. Customers subscribed to the ConnectedDrive can get the data from the BMW Routes Portal via their office or home. That information is the same as the one in the vehicle. The route that is optimized by the RTTI can be transmitted to the vehicle through a USB stick, aside from the BMW Online feature.