BMW approved X7 production especially for the United States

Article by Christian A., on April 1, 2014

BMW approved the seven-seat X7 crossover especially for the United States simply because the German carmaker simply cannot just ignore a market for a BMW product, according to chief executive Norbert Reithofer. During a press briefing before a ceremony to disclose a $1-billion, 100,000-unit expansion at BMW’s Spartanburg site in South Carolina, Reithofer remarked one of BMW’s rivals is the only carmaker offering such a vehicle in the luxury segment, and the “competition needs at least a second one."

Reithofer is referring to the Alabama-built Mercedes-Benz GL, which sales surged 15 percent in 2013 to 29,912 units. He said that the decision to approve the X7 was made in 2013. BMW insiders said the X7 would be available to the public in 2017 or 2018 with the US and China seen as the biggest markets for the crossover.

Harald Krueger, BMW board member for production, remarked that the X7 will not account for the entire 100,000-unit capacity increase at Spartanburg. The site’s expansion will include an extended paint shop, which would allow the carmaker to build more X3, X4, X5 and X6 crossovers.

Reithofer said that BMW will built an X5 plug-in hybrid in Spartanburg using technology and knowledge from its i subbrand. BMW will start selling the X5 plug-in in the US in 2015. BMW is adding crossover models and derivatives due to their growing popularity and also due to the vehicles launched by its rivals, Reithofer said.

Topics: bmw, bmw x7, suv, production

If you liked the article, share on:

Comments

Recommended

You probably heard about Ford’s CEO Mark Fields’ departure from the company. Fields has spent almost three years with the company, and now, he is going to be replaced by...
by - May 28, 2017
A racing team is claiming that it has managed to break the lap record in its category in the ever-demanding Nurburgring circuit in 2016 while driving a road-going Volvo S60...
by - May 27, 2017
Aside from the officially confirmed BMW 8 Series, the next generation BMW M5 (F90) is getting a lot of attention from the fans, enthusiasts and even potential customers around the...
by - May 27, 2017
Automobili Lamborghini’s preparations for the production of its first ever sports utility vehicle, the new Lamborghini Urus, has reached new grounds as the Italian carmaker is disclosing plans to construct...
by - May 26, 2017
The upscale version of the GMC Yukon body-on-frame sport utility vehicle – the GMC Yukon Denali – has been refreshed for the 2018 model year. It now sports a new...
by - May 26, 2017
Facebook

Youtube Channel

Tip Us
Do you have a tip for us?
Did you film an important event?
Contact us
Newsletter
Subscribe to our newsletter!
Subscribe
Galleries