BMW Financial Services tops dealer satisfaction survey

Article by Anita Panait, on August 9, 2013

BMW Financial Services topped the Retail Leasing category of the J.D. Power 2013 Dealer Financing Satisfaction Study SM. BMW Financial Services gained the highest rank among automotive financing providers in the Retail Leasing segment. Ranking was determined by dealer feedback on finance provider offering; application/approval process; and sales representative relationship factors.

BMW Financial Services also ranked second in the Prime Retail Credit category, which was lorded by Alphera Financial Services, a provider of multi-make financing from BMW Group Financial Services.

Ed Robinson, chief executive of BMW Financial Services, Americas Region, remarked that this year’s rating marks the company’s tenth year in a row of recognition by J.D. Power, reflecting their continued goal of premium service. He credited the recognition to the “shared dedication of [their] entire organization,” in cooperation with their dealer network. Robinson remarked that BMW Financial Services is “wholly committed to driving the continued level of excellence” that received the recognition. [source: BMW]

Topics: bmw, survey

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