The new BMW M3 Coupé Frozen Silver Edition will go on sale in the UK on June 1, 2012. It is powered by a class-leading 420hp V8 engine with power sent to the road through the standard seven-speed M DCT transmission and variable M differential. The car has a 10mm lowered suspension that comes with a three-stage Electronic Damper Control, a set of 19-inch light alloy wheels, and a revised DSC+ system.
However, the car is made highly distinctive because of features not seen before on any BMW like its bespoke combination of Frozen Silver metallic paint, matt black alloy wheels, Dark Chrome exhaust, side gills and kidney surrounds, and Jet Black bonnet intakes. Its exterior is enhanced with a high-gloss Shadowline exterior trim.
The interior gets Black Novillo leather with contrast stitching and Palladium leather armrests and inserts. Alcantara is used to cover the steering wheel and it also gets an M3 chequered flag motif, while the door sills have a similar logo. The interior uses carbon fibre generously to emphasize the sporting credentials. M Power is stitched onto the handbrake and it also comes with a plaque to indicate that it is a limited edition model.
When taken individually, the equipment added to a standard M3 amounts to almost £9,000 but the price tag of the BMW M3 Coupé Frozen Silver Edition is only £4,000 higher. The UK continues to be a major market for BMW M products. In 2011, the economic conditions were difficult in the UK but despite that, BMW UK sold 789 M3 Coupés, about 10% higher than the prior year. The starting price for the Bmw M3 Coupe Frozen Silver Edition is £58,720.