The appeal of BMW’s new X1 sport-utility vehicle and revamped 5-series sedan has caught the attention of numerous customers, making deliveries in the third quarter exceed company’s forecasts.
CEO Norbert Reithofer said that sales of BMW, Mini and Rolls-Royce cars and SUVs increased by about 16% in September to cap a “very good” three-month period.
In September 2009, group deliveries totaled 122,354 vehicles. In July 2010, sales increased by 9.1% and in August, it climbed by 13%.
When asked about the financial expectations for the third quarter, Reithofer begged off and said that he has yet to see the internal figures. BMW aims to sell 2 million cars and SUVs by 2020 and it plans on 10% growth in deliveries this year to 1.4 million vehicles.
At the Paris Auto Show, Reithofer had said that BMW is relying on its upgrades to the 1-series compact and 3-series sedan within the next two years to push sales up regardless of economic developments.
Reithofer said that the front-wheel-drive technology will be fitted in BMW-brand models and will also feature in the Mini small-car lineup. He added that sales volumes for the vehicles could reach 700,000 to 1 million vehicles annually.