BMW sales rose 15 percent in April

Article by Christian A., on August 27, 2010

April sales for BMW increased by 15%, attributed in part to the appeal that the top-end 7-series sedan and Z4 roadster has on consumers. BMW, which makes the BMW brand as well as the Mini and Rolls-Royce models, has sold 116,391 cars and sport-utility vehicles in April compared with 101,591 the prior year.

In a statement, BMW disclosed that four-month deliveries rose by 14% to 432,037. Chief Ian Robertson said that BMW's confidence stems from sales that the revamped 5-series sedan and the new four-door Mini Countryman car are expected to achieve.

The industry-wide recovery from the recession is believed to be another factor that has the company improving its outlook further. As Daimler AG's Mercedes-Benz brand and Volkswagen AG's Audi luxury division do what they can to increase their respective market shares, BMW is aiming to raise profitability. 

On May 5, Herbert Diess, the head of purchasing, said that BMW will "significantly" exceed its target of cutting spending on components and supplies by 4 billion euros ($5.2 billion) by 2012. Sales by the main BMW brand rose by 17% to 98,494 cars and SUVs, with deliveries of the Z4 increasing sixfold and demand for the 7-series rising by 62%. BMW said that the introduction of the new Ghost model in December has more than tripled sales of the Rolls-Royce Motor Cars division to 179 cars. Meanwhile, 17,718 Mini vehicles were sold, standing for a 2.3% increase.

If you liked the article, share on:

Comments

Recommended

Kia is taking things a step further with the new Kia Stinger, which they first introduced at the 2017 Detroit Auto Show. With the specs given to us by the...
by - June 25, 2017
Earlier this week, Nissan revealed a teaser of the new 2018 LEAF’s interior, giving us an idea of what the electric vehicle has to offer. The company released a video...
by - June 25, 2017
The primary suggestion of a 4x4 ute from French company Peugeot was first revealed in 2016. Fifteen months later, the production version is launched. Now, Peugeot is not shying away...
by - June 24, 2017
The new Jaguar E-Pace crossover will soon hold its official launch on July 13 and is expected to arrive at the showrooms by early next year. It couldn’t have come...
by - June 24, 2017
As prices of the original Shelby Cobra have skyrocketed into astronomical proportions, there are firms like Superformance that serve replicas to consumers who demand the same levels of performance at...
by - June 24, 2017
Facebook

Youtube Channel

Tip Us
Do you have a tip for us?
Did you film an important event?
Contact us
Newsletter
Subscribe to our newsletter!
Subscribe
Galleries