Brian Sweeney becomes the 3rd leader of Buick-GMC in the past month

Article by Christian A., on August 26, 2010

Brian Sweeney has been named as the new general sales manager of Buick-GMC by General Motors Co. Sweeney was pulled in to replace Michael Richards, who unexpectedly left the post last week after only eight days.

Making the announcement was Susan Docherty, vice president of sales and marketing, at a recent press event in Detroit. At the same event, Sweeney discussed three initial goals.

He said that he wants to deliver some year-over-year sales gains here, particular in December. He also said that he will concentrate on a launch for the Buick Regal next year and retaining Pontiac owners as that brand is phased out. Sweeney said that the year has been tough for businesses but that he is optimistic about the outcome.

Sweeney's more than 20 years at GM include posts at Saab, Cadillac and Chevrolet. Docherty shared that his achievements at Buick-GMC include consolidating the work of more than 13 advertising agencies with one ad partner.

As GM emerged from bankruptcy, it was Sweeney that was named as the division's general sales manager in July. Previously, Richards had reported to Mark LaNeve, vice president of U.S. sales.

Topics: buick, gmc

If you liked the article, share on:

Comments

Recommended

In 2014, Jaguar Land Rover’s Special Vehicle Operations revealed the F-Type Project 7. At that time, it was said to be the fastest accelerating road car carrying a 5.0-liter Supercharged...
by - May 29, 2017
There is an ongoing rumor going around the automotive community, and it’s aimed at BMW. The rumor? The German marque has reportedly axed the i5 Electric vehicle concept. These supposed...
by - May 29, 2017
Volkswagen's yearly Worthersee affair that happens in Austria is considered a hotbed for all types of cars from the German company's long and renowned history. Most of the gathering features...
by - May 29, 2017
Behold, the Rolls-Royce Sweptail! The Sweptail is probably the biggest two-seater car that has ever been built. It may look odd at first glance, and you may not be fond...
by - May 29, 2017
BMW just keeps on getting bigger and bigger, in terms of their lineup I mean. Just after unveiling the 8 Series Concept, they are now teasing us with an M8...
by - May 29, 2017
Facebook

Youtube Channel

Tip Us
Do you have a tip for us?
Did you film an important event?
Contact us
Newsletter
Subscribe to our newsletter!
Subscribe
Galleries