Cadillac will unveil its next generation Escalade at an auto show within the next 12 months, as implied by the carmaker’s marketing chief Don Butler. However, the redesigned big sports utility vehicle is not expected to reach showrooms until late 2013. Cadillac is known for implementing methodical ways to achieve nimble performance, and the Escalade is expected to provide drivers with a statement – thanks to its body-on-frame strength and dynamic looks.
Cadillac has a wide range of options to offer to its customers with its fast-expanding vehicle lineup. For instance, according to Butler, customers who want no-compromises, the biggest, the most comfortable, and the fiercest-looking vehicle on the road could settle for the Cadillac Escalade.
For customers who want to make a technological statement and associate with a carmaker that’s environmentally responsible, they could opt to choose the Cadillac ELR, the company’s future plug-in hybrid sports car due to be unveiled in 2013, Butler said. As for the next generation Escalade, interested buyers could expect a modestly better fuel economy, without experiencing compromised built and weight.
The next generation Escalade will probably get an eight-speed transmission. Industry sources expect the big SUV to still be underpinned by General Motors’ truck and SUV platform, in contrast to the current trend of most carmakers replacing body-on-frame SUVs for unibody platforms. By remaining on a rugged truck platform, the Escalade could beef up its face value.