Cadillac teases its next concept car

Article by Christian A., on August 20, 2012

Cadillac has released renderings of a concept car that will debut at an auto show in 2013 as it hopes to get back some of its old appeal. Clay Dean, Cadillac director of advanced design, said that with this car, the automaker attempts to “reflect back not for nostalgia” but for what its greatness was about during that time.

The concept hints at the brand’s future direction of combining American glamour with technology. These renderings were revealed for a short time during a media gathering last Thursday. He declined to confirm whether the concept car suggested that the proposed flagship rear-drive sedan intended to go up against the BMW 7 series and Mercedes-Benz S class.

When Mark Reuss, General Motors' president for North America, was interviewed by Automotive News last May, he said that a new flagship is on the table as GM outlines its go-global strategy for Cadillac.

In the Detroit area, GM has 15 total design studios and another in North Hollywood, Calif. Dean said that of this number, seven (which includes the one in North Hollywood) are handling Cadillac projects as the brand creates 10 new or revived products for the next three years. [source: Automotive News - sub. required]

If you liked the article, share on:

Comments

Recommended

It’s pretty neat if you possess something of an extraordinary breed like, say, the Pagani Huayra. There are after all just a total of 100 units ever been built by...
by - April 28, 2017
If you’ve ever visited an arcade, chances are you have already seen a Logitech G920 wheel. If that doesn’t ring a bell, it’s the steering wheel that you use when...
by - April 28, 2017
Toyota Motor Corporation disclosed that it will be bringing two of its Mirai fuel cell vehicles to China by October of this year. Tests will then be conducted on these...
by - April 28, 2017
Jaguar fans, as well as auto enthusiasts in general, has a reason to celebrate this week as the brand gave everyone a peek of the new 2018 XF Sportbrake. This...
by - April 28, 2017
BMW has revealed that its i brand has partnered with TED in order to launch a worldwide search of unique ideas under the title “NextVisionaries.” This brand has long been...
by - April 28, 2017
Facebook

Youtube Channel

Tip Us
Do you have a tip for us?
Did you film an important event?
Contact us
Newsletter
Subscribe to our newsletter!
Subscribe
Galleries