Cadillac’s new sedans not going to blow the doors off, says GM CEO

Article by Christian Andrei, on June 6, 2011

General Motors CEO Dan Akerson asserts that Cadillac’s upcoming ATS and XTS sedans will be “competitive” in the luxury-car segment and will outperform Ford’s Lincoln but won’t be likely to beat its foremost rivals. In an interview with the Detroit News, Akerson also said that in the future, only Chevrolet and Cadillac (among the GM brands) will be sold globally.

This means that the GMC brand will be limited to the U.S. while Buick vehicles will be offered only in the U.S. and China.

Since Buick was launched in China 12 years ago, it has had more than 3 million units sold there. Akerson expressed confidence that the Chevrolet brand will reap success worldwide but it will likely take another year or two before it will be ready to compete globally.

The new Sonic compact and the 2013 Malibu sedan will represent Chevrolet in its quest to dominate the world. Akerson considers the Malibu to be such a vital product that he moved its launch from August 2012 to January 2012.

With regards to Cadillac, Akerson admitted that it still needs to develop further before being tasked to enter the global market.

The Cadillac ATS and XTS will be slotted below the CTS and will replace the DTS and STS positioned above it. These sedans are expected to increase the carmaker’s sales in the U.S. and expand its market share when they’re launched in the next few years.

Topics: cadillac, gm

If you liked the article, share on:

Comments

Login or Create new account to add a comment!

Recommended

Nissan has announced the pricing for its new commercial pickup line. So for those who have been waiting for Nissan’s official price list (plus a little more info), read on… ...
by - December 5, 2016
Sorry folks, the AMG-fied Mercedes-Benz X-Class will remain in the fantasy world. According to some news, the AMG big boss has finally spoken up about why an AMG X-Class is...
by - December 5, 2016
In Japan, Toyota stays in the limelight by always cooking up something new for its famous 86 sports car. A colour orange Toyota 86 performance edition is one that’s hard...
by - December 4, 2016
Back in 2009, Nissan first introduced the Nissan Leaf, the company’s first all-electric vehicle. LEAF stands for Leading Environmentally-friendly Affordable Family car and this particular EV has been considered as...
by - December 3, 2016
In the minivan segment, the 2017 Chrysler Pacifica is already impressive in terms of fuel economy figures – as rated by the United States Environmental Protection Agency. In fact, the...
by - December 2, 2016
Facebook

Youtube Channel

Tip Us
Do you have a tip for us?
Did you film an important event?
Contact us
Newsletter
Subscribe to our newsletter!
Subscribe
Galleries