Chevrolet Captiva Sport gains fans among retail buyers

Article by Anita Panait, on March 7, 2014

Chevrolet's no-frills crossover fleet offering, the Captiva Sport, is gaining popularity among retail customers.  Dealers are seeing good demand for the Captiva Sport, which General Motors started selling only to fleet customers in the United States to free up retail supplies of the Chevrolet Equinox.

Jason Hachmeister, co-owner of Sterling Chevrolet in Sterling, Ill., told Automotive News that he bought "a bunch" of slightly used 2014 Captiva Sport units at auction a few weeks ago, all of which have fewer than 10,000 miles on them.

According to Hachmeister, more knowledgeable customers want the Captiva Sport at his certified-used inventory now that the crossover has been plying U.S. roads for a few years. "It makes a nice switch vehicle for customers who don't want to spend a few thousand more for an Equinox," remarked Hachmeister.

The Captiva Sport, underpinned by the same platform on which the discontinued Saturn Vue sat, is built in Mexico and is marketed in over 50 markets across Europe, Asia, the Middle East and South America. Due to tight retail supplies of the Equinox in 2011, GM had to bring the Captiva Sport to the US.

The Captiva Sport has helped Chevrolet "place more Equinoxes in the hands of retail customers," GM spokesman Robert Wheeler quipped, adding that the number of models sold by GM dealers as certified-used units surged slightly in 2013. While Captiva Sport is sold mainly to rental agencies, it is quite popular among pharmaceutical reps and other salespeople, Wheeler says.

The wholesale value of 2012 Captiva Sport base LS models sold at auction in January was $11,500, according to Ricky Beggs, editorial director at Black Book. Aside from being more affordable than the Equinox, the Captiva Sport's smaller size appeals to some buyers, says Tom Priano, inventory manager at Colussy Chevrolet in Bridgeville, Pa.

Topics: chevrolet, suv

If you liked the article, share on:

Comments

Login or Create new account to add a comment!

Recommended

The man sitting at the top of the performance division of Mercedes-Benz – Tobias Moers – cryptically indicated that the Mercedes-AMG GT4 could be really coming. Moers, chief executive of...
by - January 18, 2017
The 2017 Detroit Auto Show (2017 North American International Auto Show) has been exciting and thrilling. Several new concepts and production vehicles were announced and unveiled, with a number of...
by - January 18, 2017
Your 2017 Volkswagen Golf Facelift could get as sporty looking as the Golf R with the new R-Line packages. But without the sporty run and the premium price. Set to...
by - January 17, 2017
Whether or not you’re a tech addict, you realize that the digital revolution is now moving at high speed. Before you know it, there’s already a new one on the...
by - January 17, 2017
We really couldn’t deny that quite a number of Audi customers and would-be-buyers are intently waiting for higher performance RS versions of the Audi A4 and A5. Of course, these...
by - January 17, 2017
Facebook

Youtube Channel

Tip Us
Do you have a tip for us?
Did you film an important event?
Contact us
Newsletter
Subscribe to our newsletter!
Subscribe
Galleries