Chevrolet on track to reach all-time global sales record in 2011

Article by Anita Panait, on December 22, 2011

In 2011, Chevrolet is set to end its 100th year by attaining an all-time global sale record. The carmaker has sold 4.8 million units from January to November, and has started December on a strong note. Chevrolet’s global market share gained almost a half point; with around 60% of its total units sold outside the United States.

The company has been expanding its operations globally to Europe and Asia, particularly in China, Vietnam and South Korea. According to Russ Clark, Chevrolet’s marketing manager for midsized and performance cars, the carmaker’s top 10 market now includes China, Russia, Uzbekistan, and India, with the still strong presence in Latin America, where it holds a market share of 18.7%.

The marque improved its hold in the U.S. market by one point to 13.7%, though it still has to surpass top seller Ford Motor Co. Clark said Chevrolet may set to post its 16th straight monthly gain this month.

Chevrolet's Camaro carries a design that is very close to the first-generation Camaro and that acknowledges its heritage from the original model, which was in production for three years from 1967.

The 2010 Camaro is a two-door sports coupe that boasts classic proportions. It has a 2,853-millimeter wheelbase, a 4,836- millimeter overall length, a 1,918- millimeter width and a 1,376- millimeter height. It has a long hood and a short deck, which are pushed far to the corners of its fender forms.

Meanwhile, the car has a fast, 67-degree rake windshield that does a lot for its aerodynamic performance. More specifically, the V6 models deliver a 0.37 drag coefficient while the V8-powered SS models deliver 0.35 Cd.

Special attention has also been given to the wheel arch openings. The relationship of the tire's top and the fender bottom is consistent on all of the models, whether it is the Chevrolet Camaro's standard 18-inch or the optional 19- or 20-inch wheels.

All of the models also showcase the classic "V" motif in the nose and a 63.5-mm long power dome in its aluminum hood, which is reminiscent of high-performance Camaros. On the SS models, you will find the simulated air intake positioned in the upper front fascia while the lower air intake is just larger.

Moreover, designers have given the new Camaro a distinctive Chevy presence by taking a cue from the Corvette and the sculpted double cockpits located across the roof. You cannot see the B-pillar from the outside, and this gives the car a true hardtop coupe appearance.

It is this B-pillar that gives the car an increased structural rigidity. And to ensure quality, the car has a single-piece body stamping that lends a cleaner, seamless overall appearance to its side. What's more, the rear quarter panel has "gills," which are recognizable Chevrolet Camaro styling cues.

You can choose from 10 available exterior colors, including black, white, "Silver Ice Metallic," "Rally Yellow," "Victory Red," "Cyber Gray Metallic," "Imperial Blue Metallic," "Inferno Orange Metallic," "Aqua Blue Metallic." Also available is the "Red Jewel Tintcoat" option.

You can also opt for an RS appearance package on both LT and SS and models. Furthermore, it includes HID headlamps that have halo rings integrated in them, specific taillamps, 20-inch wheels in "Midnight Silver" finish, and a rear spoiler on the LT model.

Topics: chevrolet, sales

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