Chrysler Canada has achieved year-over-year sales growth for the past 38 straight months, standing for the lengthiest sales streak in the automaker’s history. In January 2013, Chrysler Canada sold 17,013 units compared with the 16,584 units in January 2012, which stands for a 3% climb. Dave Buckingham, Chief Operating Officer, Chrysler Canada, said that by beginning the new year as the top-selling automaker, its substantial investments in its product portfolio are validated.
Chrysler ended 2012 by breaking annual sales for Ram trucks, Jeep Wrangler, Chrysler 200 and Fiat 500. The automaker expects this momentum to persist until 2013. The mid-size car sales stayed incredibly strong in January, about 37% higher compared to the same month the previous year with sales of 1,065 units.
It should be noted that sales of the Chrysler 200 were 641, compared with 575 in January 2012, standing for an 11% rise. This also breaks records in January for Chrysler 200. In addition, sales of the Dodge Avenger doubled in January 2013 with 424 units, compared with 204 units sold in the same month the prior year. Furthermore, the fuel-efficient and stylish Fiat 500 established a record in January, with 328 units sold compared with 321 sold in the same timeframe of 2012, representing a 2% growth.
The Chrysler Town & Country, which was built in Windsor, posted a sales growth that tripled the results from January 2012, with sales of 619 units. This stands for a January sales record for the Chrysler Town & Country.
Chrysler minivans (Dodge Grand Caravan and Chrysler Town & Country), presently in their 29th year, accounts for about 70% of the minivan segment in Canada with over 13.5 million vehicles sold worldwide. Sales of the Jeep Wrangler, which Four Wheeler Magazine named “4x4 of the Decade”, grew by 44% in January 2013, having sold 1,048 units, compared with 729 units sold in January 2012. Jeep Wrangler sets a monthly sales record with these results.