Chrysler completes the sale of factory-owned Motor Village LA store

Article by Christian Andrei, on November 10, 2011

The sale of Chrysler Group’s high-profile, factory-owned Motor Village LA store located in downtown Los Angeles to a local dealership group has been finalized. The terms of the sale were not revealed. A Chrysler spokesman said that the automaker is negotiating a settlement of a complaint by the California New Car Dealers Association with the California Department of Motor Vehicles.

Chrysler divulged that the sale with New Century Automotive Group of Los Angeles was closed at the end of October. For this facility, two new dealer licenses were issued.

These include Downtown Figueroa Motors LLC, which does business as Motor Village L.A., and Downtown Apex Motors LLC, which operates as Fiat of L.A. The business principal of both licenses is New Century owner Dennis Lin.

Motor Village LA was built to show off Fiat’s and Chrysler's products as well as new retail techniques. This dealership opened in January. This 189,000-square-foot building has a glass vehicle display tower that overlooks Interstate 110.

It didn’t take long before neighboring dealers and the California New Car Dealers Association complained about this factory store. Chrysler had spent many millions of dollars for this store with the hopes that it will be able to restore its declining market share in California.

Last March, the association filed a complaint to the California Department of Motor Vehicles, stating that the company was unfairly competing by running a factory store that’s near (within 10 miles) other Chrysler dealerships. [source: Autonews]

If you liked the article, share on:

Comments

Login or Create new account to add a comment!

Recommended

Nearly all details have been set with regards to the upcoming market introduction of the new Jaguar I-Pace. Its production version was recently previewed at the 2016 Los Angeles Auto...
by - December 8, 2016
WM Motor, a new China-based automaker, recently revealed its forthcoming lineup consisting of affordable electric vehicles. While there is a company is the U.S. that has the same name, they...
by - December 8, 2016
Even when Aston Martin has been mum about the upcoming AM-RB 001 hypercar, Marek Reichman at least has something new to say. In a recent interview with Australia’s Motoring, the...
by - December 8, 2016
The people at Mercedes-Benz are rejoicing. This is simply because for the first time since 1979, Mercedes-Benz has assembled 20,000 – and still counting – examples of the Mercedes-Benz G-Class....
by - December 8, 2016
When Donkervoort Automobielen BV unveiled its Donkervoort D8 GTO-RS limited edition in May 2016, customer interest has been so overwhelming that the Lelystad, Netherlands-based carmaker sold out this one-of-a-kind vehicle...
by - December 8, 2016
Facebook

Youtube Channel

Tip Us
Do you have a tip for us?
Did you film an important event?
Contact us
Newsletter
Subscribe to our newsletter!
Subscribe
Galleries