Chrysler Group logs 17% sales rise in the US in May 2014

Article by Andrew Christian, on June 5, 2014

Chrysler Group posted a 17-percent jump in sales in the United States in May to 194,421 units, thanks to strong demand for the Jeep brand. That marks the 50th month in a row of sales growths for the group. The Jeep brand surged 58 percent in May to 70,203 units, the first time that it surpassed 60,000 sales in a month.

Four of Jeep’s five vehicles managed to set sales records in the month. Its Jeep Wrangler jumped 18 percent in sales in May, beating the previous monthly sales record that was set in May 2013.

The Patriot also managed to set a sales record for May. The Jeep Compass and Cherokee likewise posted monthly sales records. The Jeep Grand Cherokee also record its best May since 2000. The group’s Ram pickup leaped 17 percent year-on-year in the month.

The brand also saw sales of its light-duty and heavy-duty pickups jump 14 percent and 34 percent, respectively. The Fiat brand, on the other hand, posted monthly sales record in May after surging 18 percent. The record monthly sales of its 500L four-door hatchback countered an 18-percent drop in sales of the 500 minicar.

Chrysler’s Dodge brand also posted a 3-percent soar in sales in May, with the Dart logging its best monthly sales in its history. The Dodge Challenger and Journey also logged their best May sales ever.

Sales for the Chrysler brand dipped 22 percent, no thanks to dealers selling inventories of 2014 Chrysler 200s. The carmaker commenced rollouts of the 2015 Chrysler 200 to dealership in early May.

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