Consumer reluctance forced Renault to re-think its EV plans

Article by Christian A., on May 26, 2014

The reluctance of consumers to adapt electric vehicles for their daily travelling needs has forced Renault to re-think its EV plans, Chief Performance Officer Jerome Stoll remarked to Bloomberg in an interview. He said the carmaker is not in a situation where the market has followed their forecasts, saying that people has to feel the need to shift to electric models.

He confirmed that Renault would build an electric version of the new Twingo minicar, but said the project has been "put on hold." Renault and Daimler are in partnership to develop the Smart ForFour, which will also be offered in an electric version.

A Renault spokesman told Automotive News Europe that the French carmaker is not planning to develop an electric version of the new Twingo since the company already boasts of a full lineup of EVs like the Zoe subcompact, Fluence sedan, Kangoo delivery van and Twizy quadricycle.

The carmaker unveiled the conventional-powered third-generation Twingo at the 2014 Geneva auto show. Renault and Nissan have set aside a medium-term investment of EUR4 billion ($5.46 billion) for EV projects.

Carlos Ghosn, chief executive of both carmakers, disclosed in 2013 that the alliance will fail to achieve a 2016 target to sell 1.5 million electric cars annually. Renault only delivered 19,093 electric cars in 2013, while selling a total of 2.63 million cars and light commercial vehicles.

If you liked the article, share on:

Comments

Recommended

The new Jaguar E-Pace crossover will soon hold its official launch on July 13 and is expected to arrive at the showrooms by early next year. It couldn’t have come...
by - June 24, 2017
New and improved 2018 Subaru Legacy comes packed with a number of upgraded features from the get go - from the exterior to the interior. And the company has finally...
by - June 23, 2017
In an interview involving Lamborghini CEO Stefano Domenicali and Automotive News, the topic about the Urus was thoroughly discussed. This super SUV is scheduled to make its debut later this...
by - June 23, 2017
Porsche definitely adores variety. You’ll see what we mean if you browse through the official company's website that shows a plethora of various 911 models. And now, the German marque...
by - June 23, 2017
2018 Ford Expedition is on its way to the market, and will be arriving at dealerships this fall. The all-new SUV will come with a new design, new EcoBoost engine,...
by - June 23, 2017
Facebook

Youtube Channel

Tip Us
Do you have a tip for us?
Did you film an important event?
Contact us
Newsletter
Subscribe to our newsletter!
Subscribe
Galleries