The next batch of new products from Dacia may include a city car and a large saloon but don’t expect either of them to be launched within the next 18 months. At the Geneva Motor Show, Dacia launched the sub-£8000 Dacia Logan MCV – which is its seventh new vehicle launch in the last three years. Instead of launching new models, Dacia will now focus on entering new markets and expanding its share in the market.
Renault boss Carlos Tavares said that the company now has entered the market and the investment has been made and so now would be the time to focus on the company’s growth. But according to Renault product planning boss Tom Lane, there still are plans to launch a more affordable, simpler VW Up-style city car and a Skoda Octavia-sized saloon.
He added that the brand is aiming for the mass market and so both could easily be prospects as new models to be launched. He also said that expanding Dacia isn’t an immediate priority.